[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.pcsp.sk\/uspesny-nakup-potravin\/#Article","mainEntityOfPage":"https:\/\/www.pcsp.sk\/uspesny-nakup-potravin\/","headline":"\u00daspe\u0161n\u00fd n\u00e1kup potrav\u00edn","name":"\u00daspe\u0161n\u00fd n\u00e1kup potrav\u00edn","description":"Obchodn\u00e9 re\u0165azce chc\u00fa \u010do najv\u00e4\u010d\u0161\u00ed profit a s\u00fa z\u00e1merne postaven\u00e9 tak, aby z\u00e1kazn\u00edci nak\u00fapili \u010do mo\u017eno najv\u00e4\u010d\u0161ie mno\u017estvo polo\u017eiek. Hudba, pachy a rozmiestnenie polo\u017eiek, toto v\u0161etko podlieha strat\u00e9gi\u00e1m zalo\u017een\u00fdm na psychologick\u00fdch v\u00fdskumoch, ktor\u00e9 radia, ako v \u010dloveku vzbudi\u0165 t\u00fa\u017ebu nakupova\u0165. \u00a0 Nie je to ni\u010d zvl\u00e1\u0161tne, ani nezvy\u010dajn\u00e9. Je pochopite\u013en\u00e9, pre\u010do to obchody robia, ale toto usporiadanie z\u00e1rove\u0148 ohrozuje na\u0161e … ","datePublished":"2017-06-28","dateModified":"2023-04-26","author":{"@type":"Person","@id":"https:\/\/www.pcsp.sk\/author\/devene\/#Person","name":"devene","url":"https:\/\/www.pcsp.sk\/author\/devene\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/4faace62981be50719be6a25151192978e6d585737a520836dcb98934de3bb45?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4faace62981be50719be6a25151192978e6d585737a520836dcb98934de3bb45?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"pcsp.sk","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.pcsp.sk\/wp-content\/uploads\/img_a282153_w16468_t1503944380.jpg","url":"https:\/\/www.pcsp.sk\/wp-content\/uploads\/img_a282153_w16468_t1503944380.jpg","height":0,"width":0},"url":"https:\/\/www.pcsp.sk\/uspesny-nakup-potravin\/","wordCount":398,"articleBody":"Obchodn\u00e9 re\u0165azce chc\u00fa \u010do najv\u00e4\u010d\u0161\u00ed profit a s\u00fa z\u00e1merne postaven\u00e9 tak, aby z\u00e1kazn\u00edci nak\u00fapili \u010do mo\u017eno najv\u00e4\u010d\u0161ie mno\u017estvo polo\u017eiek. Hudba, pachy a rozmiestnenie polo\u017eiek, toto v\u0161etko podlieha strat\u00e9gi\u00e1m zalo\u017een\u00fdm na psychologick\u00fdch v\u00fdskumoch, ktor\u00e9 radia, ako v \u010dloveku vzbudi\u0165 t\u00fa\u017ebu nakupova\u0165.\u00a0Nie je to ni\u010d zvl\u00e1\u0161tne, ani nezvy\u010dajn\u00e9. Je pochopite\u013en\u00e9, pre\u010do to obchody robia, ale toto usporiadanie z\u00e1rove\u0148 ohrozuje na\u0161e pe\u0148a\u017eenky, a v pr\u00edpade potrav\u00edn aj zdravie. Na\u0161\u0165astie nie je \u0165a\u017ek\u00e9 pred\u00eds\u0165 zbyto\u010dn\u00fdm n\u00e1kupom, ktor\u00e9 nesk\u00f4r aj tak o\u013eutujete.\u00a0Nieko\u013eko pravidiel pre efekt\u00edvnej\u0161ie nakupovanie:\u00a0– dopredu si urobte presn\u00fd zoznam vec\u00ed, ktor\u00e9 chcete k\u00fapi\u0165 a dr\u017ete sa ho\u00a0–\u00a0 po\u010das pobytu v predajni po\u010d\u00favajte hudbu, alebo e-knihu aby sa va\u0161a pozornos\u0165 rozdelila\u00a0– vyu\u017e\u00edvajte pokladne ozna\u010den\u00e9 ako r\u00fdchle, alebo bez sladkost\u00ed, pred\u00eddete tak konfliktom s de\u0165mi, ktor\u00e9 t\u00fa\u017eia po sladkej odmene.\u00a0– nenakupujte hladn\u00fd, hlad v\u00e1s prin\u00fati k\u00fapi\u0165 ove\u013ea viac ako ste pl\u00e1novali\u00a0– je dobr\u00e9 stavi\u0165 na menej kvalitn\u00fdch surov\u00edn, ne\u017e viac hor\u0161ej kvality. Rozdiel v cene sa v\u00e1m m\u00f4\u017ee zda\u0165 zna\u010dn\u00fd, ale akostn\u00fd tovar v\u00e1m chr\u00e1ni zdravie a zas\u00fdti v\u00e1s viac ako potraviny pln\u00e9 bielej m\u00faky\u00a0– v kuchyni majte papierov\u00fd blok, kam si zap\u00ed\u0161ete v\u0161etko, \u010do sa aktu\u00e1lne minulo. Budete ma\u0165 presn\u00fd preh\u013ead o stave z\u00e1sob.\u00a0– je dobr\u00e9 sledova\u0165 z\u013eavov\u00e9 let\u00e1ky a ob\u013e\u00faben\u00e9 polo\u017eky kupova\u0165 vo v\u00e4\u010d\u0161om\u00a0– pred vlo\u017een\u00edm do ko\u0161\u00edka si potraviny dobre skontrolujte. Polo\u017eky po z\u00e1ruke, \u010di vyslovene hnil\u00e9, alebo plesniv\u00e9 veci s\u00fa u\u017e dopredu vyhoden\u00e9 peniaze.\u00a0– akcie m\u00f4\u017eu s\u00edce p\u00f4sobi\u0165 l\u00e1kavo a ve\u013eakr\u00e1t m\u00f4\u017ee by\u0165 dobr\u00fdm \u0165ahom vyu\u017ei\u0165 ich, no je viac ako vhodn\u00e9 najsk\u00f4r sa zamyslie\u0165 nad d\u00f4vodom akcie. Je to len n\u00e1hoda, alebo m\u00e1 zna\u010dka, \u010di druh produktu hor\u0161iu reput\u00e1ciu a tak sa hromad\u00ed na sklade?\u00a0– Pri rodinn\u00fdch n\u00e1kupoch si rozde\u013ete \u00falohy. \u010c\u00edm menej \u010dasu v obchode str\u00e1vite, t\u00fdm je \u0161anca, \u017ee v\u00e1s zaujme nie\u010do, \u010do ste nepl\u00e1novali kupova\u0165 ni\u017e\u0161ia.                                                                                                                                                                                                                                                                                                                                                                                        4.5\/5 - (11 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"\u00daspe\u0161n\u00fd n\u00e1kup potrav\u00edn","item":"https:\/\/www.pcsp.sk\/uspesny-nakup-potravin\/#breadcrumbitem"}]}]